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OICB Broadcasting Schools Blog

Branding and Marketing Yourself as a Broadcast Media Professional To land a job as a broadcast media professional, it’s essential for you to properly brand and market yourself. Otherwise, you’ll run the risk of falling behind those who do. Branding works for individuals, so the earlier you start the better. If you are still attending school for your broadcast degree that is even better,...
Merge Your On-Air Presence with Your Social Media Presence to Expand Your Audience Your on-air presence is a character that brings information and personality to viewers. People tune in to not only hear the news, but hear it from someone they trust. Merging this presence with your social media presence seamlessly expands this character to a much bigger audience. It may seem like a daunting task, but you can successfully...
Showcase Your Broadcast Skills with a Digital Portfolio As you close out your broadcast degree, you need to prep yourself for the next stage in your life: a professional career. If you are lucky, you may just receive a job offer right out the gate. Naturally that would be great, but realistically it doesn’t happen to many people. So you need to showcase your...