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(216) 242-4342

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(513) 813-4962

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(614) 423-4945

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(786) 581-8552

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(720) 897-7528

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(630) 796-4651

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(872) 241-1131

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Digital Media Production Program

 

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Are You Ready for a Career in Digital Media?

As a student in our Digital Media Production program, you’ll gain an in-depth education in the skills and tools you’ll need to break into the media industry and put content to work for you! You’ll learn about the development of digital media, focusing on the essentials of digital storytelling, branding and imaging: content creation, production, and marketing strategy through traditional and social media   – and you’ll do it both in a classroom and real-world production settings.

From recent graduates and individuals seeking a dramatic career change to professionals already working in media, this program is an excellent way to build new skills and strengthen your understanding of the digital production and marketing landscape.

Fundamentals

Before you can innovate and create, you’ll need a solid foundation of theoretical knowledge. We’ll make sure you get a strong start so that you’re ready to move forward with confidence.

Skills

You won’t just learn the theories of digital media; you’ll actually develop the tools that are necessary to succeed in a competitive industry. And as you put these skills into practice, your experience level will continue to advance.

Hands-On Projects

We facilitate project-based learning to give students a chance to learn by doing. In this program, you’ll tackle complex projects that go from conceptualization to the final content delivery.

Versatility

The media industry is ever-evolving, making adaptability a valuable skill. As you are exposed to a wide range of roles and skills within digital media production, you reinforce the ability to be an in-demand job candidate in the near future.

Digital Media Production Courses and Classes Overview

As one of our newest program offerings, Digital Media Production was specifically designed to serve the needs and interests of a variety of students. If you are hoping to pursue a career in the media industry, including in film, television, or radio, this program offers exceptional insight into your potential future. You’ll learn how the various mediums are used to build a brand online through creation of a targeted strategy that involves planning, creating, launching and analyzing the effectiveness of your initiatives.  For both new and experienced media enthusiasts alike, joining our Digital Media Production program can be a pivotal point in achieving your professional dreams.

What topics are covered in digital media production classes?

Much like the world of media, our courses are dynamic. We’re constantly updating course content to reflect the recent advancements and evolution of media, technology and strategy, ensuring that our students are always ahead of the curve. As a participant in our Digital Media Production program you can expect to take part in both in-person and online learning. Hands-on experiences, including credited internships, are also an important part of the education process.

Here are just a few examples of the concepts that students explore during this program:

Practicing skills for public speaking and presentation:

  • Script Reading
  • Improvisation
  • Creating and Delivering a “Pitch”

How to use industry-relevant equipment:

  • Cameras
  • Lighting
  • Microphones
  • Audio Consoles

Build editing skills for post-production.

How to create interesting, high-quality content for use on a digital platform:

  • Writing commercial copy
  • Storyboarding
  • Understanding the audience

How to use a diverse range of mediums, including traditional broadcasting and web-based mediums, to present content

Best practices for branding, imaging, and marketing:

Understanding the different roles during the production process, as well as the day-to-day responsibilities of each one.

Current and future trends in the industry:

  • Streaming media
  • Internet broadcasting
  • Podcasting

How to prepare for a career in media

  • Interview skills
  • Personal Branding
  • Digital footprints and resumes

Career Outlook

What career fields can be a good fit for Digital Media Production program graduates?

Our Digital Media Production program is designed to equip graduates with a diverse skill set that can be applied to a variety of entry-level positions throughout the digital media industry. You’ll build a comprehensive understanding of the field through both in-classroom learning and hands-on experiences, empowering you to pursue the career path of your choosing. 

For prospective students that want to maximize the versatility of their education, our Digital Media Production program can be a great match. Or, if you are still narrowing down your potential career options, this program can be extremely helpful in pinpointing your specific interests and passions – so you can begin working towards the job of your dreams.

Graduates of the Digital Media Production program are prepared for a broad range of entry-level jobs in media, including fields such as:

  • Advertising
  • Web design
  • Graphic design
  • Computer illustration
  • Animation
  • Television
  • Radio
  • Internet-based media
  • Audio production
  • Video production
  • Copywriting
  • Social media strategy
  • Podcasting

What is the career outlook for digital media?

According to the U.S. Bureau of Labor Statistics, jobs in media and communication are expected to grow by nearly 15% between 2020 and 2030. That’s significantly faster than the national average for all types of occupations and is slated to produce more than 150,000 new jobs across the country.

Advances in technology will only continue to fuel demand for these jobs, and it is expected that new roles – job types that may not even exist yet – will continue to expand at a similarly fast and furious pace.

What types of jobs in digital media will this program prepare me for?

Above all, our Digital Media Production program is designed to serve a multitude of student interests and needs by introducing participants to an incredibly wide variety of concepts. Whether you have recently graduated from high school, are seeking a career change, or are already a media professional looking to diversify your skills, the program can be an invaluable learning experience. 

So, what does this mean for your career prospects after graduation? Essentially, your job options will be as varied as the areas of study you’ll cover during the program.

Our program alumni have gone on to achieve their goals and find success in an array of fields and careers. In fact, you can find alumni in exciting professional positions such as:

  • Broadcast, sound, and video technicians: Set up and operate various media equipment needed for filming, recording, and other production processes.
  • Editors: Plan content, review, and make targeted revisions for publication.
  • Film/video editors: Work with the video content in post-production, perfecting every frame and enhancing media as needed to suit a specific creative vision or purpose.
  • Graphic designers: Create visual media content, including logos, advertisements, educational materials, and more.
  • Technical writers: Produce content needed for technical use, such as journal articles, instruction manuals, and how-to guides, using a highly specific approach to writing to clearly communicate complex information.
  • Copywriters: Create written content for many purposes, including press releases, web advertisements, blog articles, social media marketing, and more.
  • Social media strategists: Develop and implement marketing strategies for businesses, specifically focused on social media platforms such as Facebook, Instagram, or TikTok.

One of the biggest benefits of studying Digital Media Production is that the possibilities are virtually limitless. Because media has become a mainstay in nearly every aspect of our lives, including education, entertainment, news, advertising, and more, it is possible to find media-focused jobs in nearly any industry you can think of. Also, there is considerable potential for starting your own business or working as a freelancer in your chosen field.

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