Digital Media Production Program
The Possibilities Are Endless!
Are You Ready for a Career in Digital Media?
As a student in our Digital Media Production program, you’ll gain an in-depth education in the skills and tools you’ll need to break into the media industry and put content to work for you! You’ll learn about the development of digital media, focusing on the essentials of digital storytelling, branding and imaging: content creation, production, and marketing strategy through traditional and social media – and you’ll do it both in a classroom and real-world production settings.
From recent graduates and individuals seeking a dramatic career change to professionals already working in media, this program is an excellent way to build new skills and strengthen your understanding of the digital production and marketing landscape.
Before you can innovate and create, you’ll need a solid foundation of theoretical knowledge. We’ll make sure you get a strong start so that you’re ready to move forward with confidence.
You won’t just learn the theories of digital media; you’ll actually develop the tools that are necessary to succeed in a competitive industry. And as you put these skills into practice, your experience level will continue to advance.
We facilitate project-based learning to give students a chance to learn by doing. In this program, you’ll tackle complex projects that go from conceptualization to the final content delivery.
The media industry is ever-evolving, making adaptability a valuable skill. As you are exposed to a wide range of roles and skills within digital media production, you reinforce the ability to be an in-demand job candidate in the near future.
Digital Media Production Courses and Classes Overview
As one of our newest program offerings, Digital Media Production was specifically designed to serve the needs and interests of a variety of students. If you are hoping to pursue a career in the media industry, including in film, television, or radio, this program offers exceptional insight into your potential future. You’ll learn how the various mediums are used to build a brand online through creation of a targeted strategy that involves planning, creating, launching and analyzing the effectiveness of your initiatives. For both new and experienced media enthusiasts alike, joining our Digital Media Production program can be a pivotal point in achieving your professional dreams.
What topics are covered in digital media production classes?
Much like the world of media, our courses are dynamic. We’re constantly updating course content to reflect the recent advancements and evolution of media, technology and strategy, ensuring that our students are always ahead of the curve. As a participant in our Digital Media Production program you can expect to take part in both in-person and online learning. Hands-on experiences, including credited internships, are also an important part of the education process.
Here are just a few examples of the concepts that students explore during this program:
Practicing skills for public speaking and presentation:
- Script Reading
- Creating and Delivering a “Pitch”
How to use industry-relevant equipment:
- Audio Consoles
Build editing skills for post-production.
How to create interesting, high-quality content for use on a digital platform:
- Writing commercial copy
- Understanding the audience
How to use a diverse range of mediums, including traditional broadcasting and web-based mediums, to present content
Best practices for branding, imaging, and marketing:
- Social media strategy
- Mobile apps
- Developing sales campaigns
Understanding the different roles during the production process, as well as the day-to-day responsibilities of each one.
Current and future trends in the industry:
- Streaming media
- Internet broadcasting
How to prepare for a career in media
- Interview skills
- Personal Branding
- Digital footprints and resumes